Local SEO – All You Need To KnowLeave the first response July 28, 2010 / Posted in Uncategorized
As the internet grows, so do the number of local searches. You are about to learn some SEO techniques that will be helpful for achieving success.
You should always aim at putting up high quality content on your site. What is the purpose of doing search engine optimization? In order to generate quality traffic to your website. Your website has to capture your visitors’ interest so that they look around and maybe even buy something, so you have to publish content that holds their attention. When people visit your site, most of them will skip around it quickly rather than studying every single word. Use simple bullet points and highlights to get people’s attention to important info on your site that you want them to see. Another way to accomplish this is by using pictures. One practice to avoid is using your main keywords too often on your site, something the search engines frown upon.
When you’re targeting local sites listing services such as Yahoo! Local, Bing Local and Google Places, you should first start off by logging into them and claiming your profile. Each of these sites has a fairly straightforward verification process to claim your profile, and all you have to do is complete some boxes and verify your address and phone number. This doesn’t take much time but it will definitely give you an edge over the others who haven’t done it.
When you’re targeting local sites listing services such as Yahoo! Local, Bing Local and Google Places, you should first start off by logging into them and claiming your profile. If you want to claim your profile on any of these sites, there are a few steps you have to complete to verify various facts about yourself, and this includes verifying your phone number and address. Doing this won’t take you long and it boosts your overall efforts at promoting your business.
A simple SEO tip that is obvious is linking up with the locals. You should try and network throughout your community, since it’s a must for any local business to do so. To increase your website ranking, as well as your overall reputation as a local business, you should seek out quality, relevant links to your site from established and highly regarded groups and businesses in your area. The reason for this is, search engines rely on quality backlinks when they’re ranking a site and when your keywords are location based, then it becomes obvious that you should have backlinks coming from these important local sites.
Another thing to always remember is to put your address on every webpage of your website. This always impresses the search engines and they’ll rank you higher. What sorts of things should you put on there? Along with your business address and telephone number, you cannot forget to add your zip code. You’ll then reveal yourself to be going after local searches and that makes it easy for the searches.
When it comes to links, you are better off concentrating on getting the most valuable ones you can. In conclusion, there is no better way to grow your business profits than through local SEO.
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